Technet: Daily Crunch - Facebook faces an advertiser revolt

Monday, June 29, 2020

Daily Crunch - Facebook faces an advertiser revolt

As advertisers revolt, Facebook commits to flagging 'newsworthy' political speech that violates policy

In a live-streamed segment of the company's weekly all-hands meeting, CEO Mark Zuckerberg announced new measures to fight voter suppression and misinformation. At the heart of the policy changes is an admission that the company will continue to allow politicians and public figures to disseminate hate speech that does, in fact, violate Facebook's own guidelines — but it will add a label to denote they're remaining on the platform because of their "newsworthy" nature.

This announcement comes as advertiser momentum against the social network’s content and monetization policies continues to grow, with Unilever and Verizon (which owns TechCrunch) both committing to pull advertising from Facebook.

As advertisers revolt, Facebook commits to flagging 'newsworthy' political speech that violates policy image

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