Technet: Cartona will use $12M Series A to expand its Egypt-based, B2B e-commerce platform

The TechCrunch Top 3

Verticals exploration: "In a market like Egypt, retailers are not okay with the concept of paying for [buy now pay later] with interest at the end of the month. They prefer it to be a part of the product prices and to feel it embedded through the order cycle, making us a bit different," Cartona's CEO told Tage, as the company raises $12 million.
Snap snaps in half: Snap took a beating after releasing its Q2 earnings and investors are having none of it. The stock plummeted 40% on Friday, with investors adjusting their expectations for the once-in-vogue social media platform, Lucas reports.
Healthcare Prime? Amazon bought medical provider One Medical for almost $4 billion. If that left you scratching your noggin, Alex, Miranda and Walter have three takes on why and how that makes sense over on TechCrunch+.

Image Credits: Cartona

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Startups and VC

Since its launch nine years ago, Seedstars has invested in 81 companies in over 30 emerging countries. Now the firm has set a goal of investing in 100 more startups with the launch of its second emerging market seed-stage fund, Catherine reports.

BAI Capital, the storied China-focused venture investment firm that was formerly known as Bertelsmann Asia Investments, has raised $700 million to back Chinese companies that are part of the country's structural reform as well as those expanding overseas, reports Rita.

Devin reviews Framework's modular laptop computer. "Framework isn't necessarily trying to get people already wild for DIY to go upscale — this is about capturing people who'd like a little more flexibility and reusability but can't find it in mainstream devices": I thought this helped to cement the target audience a bit. If that sounds like you, give it a read!

Go on then, have a few more:

Not-so-secure messaging: Popular video calling and messaging app JusTalk claims to be both secure and encrypted. But a security lapse has proven the app to be neither secure nor encrypted after a huge cache of users' unencrypted private messages was found online, Zack reports.
Working remotely or not remotely working: 77% of managers said they'd consider firing employees or cutting their pay for refusing to return to the office. Allwhere launches out of stealth to help companies manage their remote workforces better, Kyle reports.
Sir? Is this your lead balloon? Shares of Zomato dropped as much as 14% to a record low on Monday, the end of the lock-in period for investors who had stakes in the company prior to the initial public offering, Manish reports.
Finding all the solutions all at once: World Fund, a newcomer in climate-VC land, is taking the lead in a $128 million round for IQM, with hopes the Finnish quantum computing company will one day deliver carbon cuts by the megatonne, Harri reports.
You've got the power: Perfect for people wanting to charge multiple high-draw devices at once, Anker's new GaNPrime charger lineup is cranking out up to 150w of power I reported today.

How e-commerce brands can outlast this market downturn

Inflation is up and consumer confidence is down, which is why e-commerce startups that hope to weather the ongoing downturn should expand their product offerings. Does that sound counterintuitive?

“The more complementary and additive a product is to your catalog, the larger your cart size, and the more likely a customer is to return,” says Bennett Carroccio. Prior to co-founding Canal, he worked with hundreds of companies as a consumer investment partner at Andreessen Horowitz.

In this TC+ post, he identifies two cost centers that are the easiest to control and shares three tactics for “staving off the brand-pocalypse.”